The Avendas digital marketing platform uses predictive marketing analytics to turn big data into actionable, comprehensive digital marketing campaigns. Avendas drives one-to-one marketing interactions by allowing customers to personalize their marketing campaigns with richer data and more actionable information about their audience. Using a proprietary algorithm, Avendas identifies intent-driven customers.
Most customers are no longer responsive to the old “batch and blast” marketing method. Today’s customers expect to be targeted with relevant marketing messages tailored specifically to their needs. Avendas is able to identify these intent customers and target them across devices–from the desktop to mobile and everything in between. With consistent and relevant messaging, Avendas converts prospects into customers.